I recently had a conversation with someone about a house
that had been on the market for a very long time. The house had a few offers, but every offer
fell through. It was a great house in a great
neighborhood and priced below the market because it needed some minor repair
work. There was definitely potential in
the house with a little TLC. My response
after hearing about this great house was simply, “If it’s that good of a deal - don’t you think someone would have
swooped it up sooner? There has to be
something majorly wrong or it would not be on the market for this long.”
GULP.
I’m that house!
I’m really a woman with a heart and soul and not just a
piece of real estate, but my business head understands life better through these
types of analogies so please stay with me here while I explain.
Here are the three major
reasons why homes don’t sell: price, condition, and location
Price – Is the
house priced comparably to others like it in the market?
I’ve been on the market for nine years. I’ve actually already lowered the price. When
I was first single I was overly picky - one tiny thing and I was turned off. I REALLY REALLY cut my price a few times and
that was not wise at all. I even had a
closing date set two years ago and am very thankful that that deal fell
through. I’m worth more than that and thankfully
I realized it sooner rather than later.
Condition – Is the
house messy? Does it have strange smells? Does it have good bones?
Like that house, I think I show fairly well with a quick
drive-by. I look comparable to the neighborhood – nothing out of the ordinary.
Sure, there’s a little snow on the roof and some cellulite in the basement, but
for an older home I am holding up OK. I
don’t notice any strange smells; the house gets a good cleaning daily and is
very conscious of the maintenance required to keep it running properly (like exercise
and kale salads). As for the snow on the roof - no worries there because that maintenance
is taken VERY seriously. That snow gets
brushed off every six weeks come rain or shine.
The cellulite in the basement makes the basement feel warmer and a
little more comfy and it usually comes with an older home especially one that
has had a few children. For reals.
Now go inside. Do you
see the cracks around the windows? They
are actually wrinkles from 47 years of laughing and smiling and crying. Those windows have seen a lot of beauty and
pain in life, and are still wide open to share life with a loving family. Those widows are determined to see more
sunshine than rain, and will always see the bright side and the rainbow after
any storm.
And then there’s my favorite part of any house – the kitchen! The kitchen is called the heart of the home
and this kitchen is big and open and full of love! This kitchen has been used a lot (sometimes
good and sometimes bad). Some people don’t
value a great kitchen, but some do. This
home needs someone who looks first at the kitchen and what they can make WITH the
kitchen - NOT (at first) with what the kitchen can do for them. (And on a side note – good things can happen
when you’re BOTH cooking together in the kitchen! Wink wink)
Location – This
variable cannot change which makes price and condition critical. Location CAN, however, drive the value up or
down.
My location is not going to change for at least 3.5 more
years, or more, depending on what my kids do and where they settle. Maybe then I’ll move to Nashville and find me
a “pick-up-truck-country-music-man-with-a-beard-and-soft-jeans-who-smells-amazing-and-loves-Jesus”
– but this is Ohio which is thankfully not too terribly far from Nashville so I’m
thinking there might still be a hidden cowboy here somewhere. I’ve got my peepers open!
So, the house will remain on the market another long cold
winter and maybe, just maybe, next spring when the market comes back, a strong (and
handsome) buyer will come along. Here’s
the cool part – a LOT of work is happening on the inside of this house right
now and this house doesn’t mind sitting empty while the exciting changes are
happening!
Let’s face it, this isn’t an 18 year old home, but some people
prefer the charm of older homes!
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